TEMPTU + Dereon = Beyonce Tattoos
Beyonce and Tina Knowles announce today that Beyond Productions has partnered with TEMPTU to produce a limited edition collection of temporary tattoos under the Dereon label. The collection of body art was commissioned by Tina Knowles and is inspired by Beyonce. The collectible kit of temporary tattoos includes the exclusive designs and tattoo essentials used on set to achieve the "real tattoo" looks featured on Beyonce in the Dereon Fall 2010 campaign.
Company founder, creative director and designer Tina Knowles said, "With a 60's pin-up girl meets futuristic biker chick theme, Beyonce and I really wanted to give our Dereon Fall 2010 campaign a tough, edginess and we decided to invite TEMPTU to help us create custom body art for her to model with our fashions. The resulting images were so incredibly strong that we realized consumers might want to re-create the tattoos themselves. We are thrilled to partner with TEMPTU to bring this limited edition collection of temporary tattoos to the market this holiday season." 
Available in 3 distinctive cases, each Collector's Edition Kit features a unique set of coveted Beyonce photographs. This exclusive assortment of signature TEMPTU temporary tattoo ink transfers, contains a variety of designs including signature Dereon fleur icons, rocker bolts and chains, monochromatic jewel baubles, and seductive spider designs. With proper application and care, each waterproof tattoo will last 2 to 5 days so you can wear your new body art until you want to take it off or switch it out for a new one.
TEMPTU Deréon Temporary Tattoos - Collector's Editions, $16.00 Sephora.com
6:00 AM by Joi
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