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Nov 3, 2009

Man-tastic: Power by 50 Cent


All the G-Unit fans out there get ready! 50 Cent is launching his first fragrance, Power by 50 Cent, this Thursday at Macy's Herald Square location. Fans are invited to be the first to purchase the fragrance, then meet and have their picture taken with 50.


Power by fifty cent, a potent new scent that captures the icon’s unparalleled confidence, street savvy and limitless power.

“For me, power isn’t just something you learn on the street or in the boardroom—it’s a way of life,” explains 50 Cent. “I really wanted to bottle up the rush it gives you so my fans can make it a part of their lifestyle.”

Strong, masculine and powerful, the scent is composed of a tonic freshness built with green citrus fruity notes juxtaposed against a musky, woody background. Top notes consisting of lemon leaves, black pepper and Artemisia are followed by a heart of dark woods, coriander and nutmeg with a drydown of patchouli, musk and oak moss. Developed by fragrance house Firmenich, the scent evokes both the grittiness of 50 Cent’s origins and the heady rush that accompanied his rise to power.


WHAT IT COSTS: 1.7 oz Eau de Toilette, $50.50; 3.4 oz Eau de Toilette, $68.50; 3.4 oz; 2-piece gift set includes 3.4 oz Eau de Toilette and 3.4 oz Aftershave, $68.50

WHERE TO FIND IT: Exclusively At Macy’s beginning November 2009


4:42 PM by Joi 0 Cents , .



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